Marketing for Followers of Jesus
You will hear two conflicting stories about marketing and Christianity. One says that you can’t be in business and still be a Christian. The other says the free market is the only Godly economic system (always contrasted against communism).
I think there’s better way. We shouldn’t vilify marketing or idolize it. We need to redeem it.
Marketing Chaos & Disorder
Marketing promotes chaos
Marketing promotes disorder
Marketing can be redeemed
The Two Ways of “Christian Marketing”
The folly of Christian Marketing
Both are wrong.
Marketing (Capitalism) is evil
Marketing is GOOD
Principles of Redeemed Marketing
God can redeem marketing
In other words, you market your business and products the way Jesus would if He were you.